Corporate Advisory
Partnership
China Elite Union International Group (CEU)
CEU is in the business of International Trade, Wholesale, Distribution of Agricultural & Food Products and Industrial Materials. The Group has Branch and Rep Offices in Shenyang, Dalian, Beijing, Shanghai, South Korea, Singapore and US.
CEU has Import Licenses and Quotas issued by the Government to import a wide range of agricultural, food products and industrial materials. They also have well established working relationships with partners from US, Europe, Russia, Japan, South East Asia, Brazil, Australia, New Zealand, Middle East and the African countries.
Currently, they source and supply beef, lamb, poultry, seafood products, wine and other agricultural products to airlines, state-owned companies, manufacturers, supermarket chains and online retailers and companies in China.
CEU also import industrial raw materials such as copper cathode, polyethylene and other metal-based materials.
In Year 2021 CEU imported USD 290 million worth of Goods (Agricultural Food and Industrial Materials Products combined) which was distributed through their wholesalers distributors network.
Sunlon - CEU Strategic Partnership
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CEU and Sunlon, a State-owned Enterprise, formed a Joint Venture Company (JST International) in 2019 to explore new business opportunities in the import and distribution of agricultural & food products as well as to be the operational entity for Sunlon’s Direct Store on JD.com. This includes overseeing the sales & marketing, purchasing, logistics and customer service functions.
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Besides providing Supply Chain financing, Sunlon will also support JST’s investments in overseas food manufacturers, including farms and plantations, to ensure stable pricing and supply assurances for the China market. These Investment Projects will have key focus on Government supported projects such as those related to “Belt & Road Initiatives” and “China’s CEEC 17+1 Cooperation”.
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Together with Alvito, JST would also be seeking strategic investors that can create further growth and development for the company to further enhance its goals in support of Government led Initiatives.
